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Social Responsibility

Minimal believes that the environment protection is the business of all. Relating to the limited natural resources of our earth, we try to reduced as much as possible the usage of natural resources. Currently our concern is to greening our packaging and stores.

Greening Our Packaging
We reduced as much as possible the usage of paper made from virgin pulp for our packaging

  • our everyday shopping bag are made from 100% recycled paper and are recyclable
  • our shoes boxes contain 50% recycled material and are recyclable
  • we use recyclable airtight bags instead of cardboard & plastic bags for our new apparel packaging

Greening Our Stores
By converting our lighting system with Philips LED, we managed to save electricity by 86% from our regular usage

Minimal has also sponsoring scholarships for 10 (ten) children in Bandung so they can continue their education.